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Brand Discovery & Positioning Session — a focused strategy session to define your business, target audience, competitive position, goals, and brand direction

Custom Logo & Complete Identity System

Full Brand Guide — guidance for consistent use of your logo, colors, typography, and visual identity

Core Brand Messaging — development of your primary positioning, key business message, company description, tagline or headline direction, and key talking points that communicate what you do, who you serve, and why customers should choose you

Professional Website — Up to 5 Pages

Mobile Optimization

Lead Capture & Contact Forms

Basic On-Page SEO — initial optimization of the website at launch

Google Business Profile Setup

Basic CRM Setup

Sales Pipeline Setup

Automated New Lead Email Response — an initial automated email response sent when a new lead submits an included website lead or contact form.

Business Card Design

500 Standard Business Cards — standard card stock and finish included; premium stocks and specialty finishes are available at additional cost

Email Signature & Social Profile Graphics

Domain Registration & Setup

First 6 Months of Website Hosting & Maintenance Included

What Happens After Launch

The branding, messaging, SEO setup, Google Business Profile setup, CRM setup, sales pipeline, automated new lead email response, business card design, email signature, social graphics, and other creative and system deliverables included with this package are one-time services produced and configured as part of your initial business launch.

If your business changes or you need updated designs, additional social graphics, ongoing SEO, new marketing materials, website additions, CRM changes, new pipelines, additional automations, or other creative or system services in the future, C2C Brand Lab can provide those services separately.

Website & System Care

Your first 6 months of website hosting and system care are included. After the included period, website hosting, SSL, technical maintenance, domain renewal, CRM access, existing sales pipeline, and operation of the included automated new lead email response continue for $79/month.

The ongoing plan keeps your existing website and included systems hosted, maintained, and functioning. It does not include ongoing SEO, recurring graphic design, new pages, redesigns, continual content changes, new CRM configurations, new pipelines, or additional automations. Those services can be added as needed.

Additional Services

Professional email mailboxes are not included. A business email address using your domain (such as you@yourbusiness.com) can be added for $12/month per mailbox.

SMS/text messaging, phone services, additional email automations, and other usage-based communication services are not included and can be added separately if needed.